PEOPLE MAKE GLASGOW

Catching this amazing photo in Glasgow’s City Centre got us thinking about branding.

Many of you will be aware that in 2013, the city re-branded following a global, digital conversation which asked the question, “What makes Glasgow a great city?”
Over 1,500 people from 42 countries contributed to the conversation, and the number one response from contributors was that it’s the people of Glasgow that make the city great, which ultimately led to the development of PEOPLE MAKE GLASGOW as the city’s new brand.

You may not be aware that in 2008, we re-branded following a smaller scale consultation asking the question, “What is the key to a successful let/tenancy?”
The answer (to us) was obvious; a service focused on happy landlords and happy tenants alike. This led to the development of Happy Lets and our mission to help people ‘find their happy place.’

Deep pink is energetic, confident, hopeful, positive, inspiring and comforting, and was the obvious choice for us. We teamed this with grey throughout our branding and in our offices, adding strength and elegance.

Bringing colour and positivity to the streets of Glasgow in our pink branded cars; we were happy to see Glasgow share our sentiments!

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